Free Wednesday parking for sticker holders
Summary
Ordinance 26-07 now lets parking-sticker holders park free all day Wednesdays downtown, aiming to draw locals to shops and events in the off-season.
At a glance
- Total mentions
- 3
- Last 30 days
- 0
Discussed at 1 meeting in the last 60 days; most recently Sep 28, 2026.
Impact analysis
Parking staff say sticker revenue is minimal, so the revenue hit is expected to be small.
Local residents, county sticker holders, and downtown businesses hoping for more off-season traffic.
General taxpayers who subsidize a program that primarily benefits the BID district without a measurable return; possible lost parking revenue.
Mentions & discussions (3)
Public Works Committee - Sep 28, 2026
New parking signs are being installed this week, and data on the Love Local Wednesdays resident-parking promotion shows fewer than 100 residents downtown even on the busiest days — no clear revenue impact either way.
Common Council - May 11, 2026
Ordinance 26-07 now lets parking-sticker holders park free all day Wednesdays downtown, aiming to draw locals to shops and events in the off-season.
Common Council - Apr 13, 2026
The BID asked the city to offer free all-day sticker parking downtown every Wednesday year-round to bring locals back. Approved as a one-year trial 5-3, but critics said the city is giving away parking revenue without knowing the cost, and an ordinance change is still needed before it starts.
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